Denver Outlaws / Cannons
```mediawiki The Denver Outlaws were a professional lacrosse team representing Denver, Colorado, in Major League Lacrosse (MLL) from 2006 through 2018. The Denver Cannons succeeded the Outlaws beginning in 2019, following the league's restructuring of several franchises. Both teams played home games at venues in the Denver metropolitan area, including Dick's Sporting Goods Park in Commerce City. The Outlaws won multiple MLL championships during their tenure, establishing Denver as one of the league's most competitive markets before the franchise folded after the 2018 season. The Cannons' run proved short, as Major League Lacrosse merged with the Premier Lacrosse League (PLL) in January 2021, fundamentally reshaping professional lacrosse in North America and effectively ending the Cannons as a standalone franchise.
History
Denver Outlaws (2006–2018)
The Denver Outlaws were established in 2006 as part of Major League Lacrosse's expansion into the Mountain West region, positioning Denver as a key market for professional lacrosse development in the western United States.[1] The franchise operated continuously for twelve seasons, establishing itself within Denver's competitive professional sports culture alongside the Broncos, Rockies, Nuggets, and Avalanche. During its tenure, the Outlaws competed in various conference alignments as the MLL underwent structural changes to improve competitive balance and regional coherence. The team developed a fan base primarily concentrated in suburban Denver and the Front Range corridor, where youth lacrosse programs had grown substantially during the 2000s and 2010s.
The Outlaws became one of the MLL's most decorated franchises, winning the league championship — the Steinfeld Trophy — multiple times. The team won MLL titles in 2014, 2015, and 2017, cementing Denver's reputation as a powerhouse within the sport at the professional level.[2] The Outlaws played their home games at Dick's Sporting Goods Park, a soccer-specific stadium in Commerce City that provided one of the more distinctive outdoor lacrosse venues in the country. The stadium's capacity and amenities helped the franchise cultivate a consistent match-day atmosphere that distinguished Denver from smaller-market MLL clubs.
Despite their on-field success, the Outlaws ceased operations following the 2018 season amid financial pressures that affected multiple MLL franchises during that period. The league had been contending with challenges around attendance sustainability, television revenue, and the overall economics of operating mid-tier professional sports franchises in markets where lacrosse had not yet reached the mainstream audience achieved by the major four professional leagues.[3] The Outlaws' closure left Denver without professional lacrosse for a brief period before the league moved to restore coverage in the market.
Denver Cannons (2019–2020)
Following the Outlaws' cessation of operations, the MLL announced the Denver Cannons as an expansion franchise commencing play in 2019 as part of the league's broader revitalization strategy. The Cannons represented a reorganization of the Denver franchise with new ownership, updated branding, and organizational leadership intended to build on the lacrosse infrastructure the Outlaws had established over the preceding twelve years.[4] The team retained Dick's Sporting Goods Park as its home venue and sought to re-engage the fan base that had supported the Outlaws while attracting new audiences to the sport.
The Cannons competed in the 2019 and 2020 MLL seasons before the landscape of professional lacrosse changed dramatically. In January 2021, Major League Lacrosse and the Premier Lacrosse League completed a merger that consolidated professional outdoor lacrosse under the PLL banner.[5] Under the merged structure, the PLL operates as a touring league without permanent city-based franchises in the traditional sense, meaning that neither the Cannons nor any other former MLL city franchise continued as a standalone entity following the merger. The combined league retained the PLL's touring model, in which teams travel across the country and do not hold exclusive geographic affiliations, effectively ending the era of MLL-style city-based franchises including the Denver Cannons.
MLL–PLL Merger and Aftermath
The January 2021 merger between Major League Lacrosse and the Premier Lacrosse League was the most consequential structural change in professional outdoor lacrosse since the MLL's founding in 1999. The PLL, founded by Paul Rabil and his brother Mike Rabil in 2018, had competed directly with the MLL for players, media coverage, and audience attention during its first two seasons before the two leagues negotiated a consolidation.[6] The merged entity operates under the PLL name and branding, with games hosted in rotating host cities rather than permanent franchise markets. Former MLL franchise cities, including Denver, have hosted PLL events as part of the touring schedule, maintaining some professional lacrosse presence in those markets even without a resident franchise. Denver's established lacrosse infrastructure and fan base from the Outlaws and Cannons years made it a natural candidate for continued PLL event hosting in the post-merger landscape.
Venues
The Denver Outlaws and Denver Cannons both made Dick's Sporting Goods Park their primary home venue during their respective tenures. Dick's Sporting Goods Park, located in Commerce City just north of Denver and primarily known as the home of Major League Soccer's Colorado Rapids, provided a grass playing surface suitable for outdoor lacrosse and a stadium capacity that accommodated MLL-scale attendance. The venue's existing infrastructure, including concession facilities, seating, and parking, reduced the operational overhead associated with staging professional lacrosse matches. The Outlaws utilized the stadium throughout much of their later tenure, and the Cannons continued the arrangement following the franchise transition in 2019.
Culture
Lacrosse culture in Denver developed substantially following the establishment of the Outlaws, contributing to increased visibility and participation in a sport long associated with East Coast prep school and collegiate traditions. The sport's presence in Colorado aligned with the state's outdoor recreation ethos and athletic culture, creating opportunities for cross-promotion and community integration across a broad demographic. Youth lacrosse programs proliferated throughout the Denver metropolitan area, with schools and club organizations expanding to accommodate growing interest among middle and high school athletes. According to USA Lacrosse participation data, Colorado saw consistent increases in registered youth players throughout the 2000s and 2010s, a trend that tracked closely with the Outlaws' presence in the market and the broader national growth of the sport.[7] The Outlaws and subsequently the Cannons served as aspirational franchises for young players developing their skills in Colorado youth and scholastic leagues.
The National Federation of State High School Associations (NFHS) documented substantial growth in high school lacrosse participation in Colorado during the same period, with the state's programs expanding beyond traditional concentrations in the northern Denver suburbs into communities along the entire Front Range corridor and into mountain communities.[8] Professional lacrosse's presence in Denver contributed to this expansion by providing a visible elite competition model that connected youth participation with professional aspiration in a way that had previously been absent from the regional sports landscape.
The Cannons' rebranding and franchise renewal in 2019 introduced updated cultural messaging emphasizing community engagement, family entertainment, and inclusive sports fandom. The franchises participated in community events, youth clinics, and promotional activities designed to deepen connections between professional and grassroots lacrosse. Marketing efforts emphasized Denver's identity as a growing metropolitan area with expanding cultural and sporting infrastructure, positioning lacrosse alongside other professional sports as part of the city's comprehensive entertainment landscape.
Economy
Professional lacrosse's economic impact in Denver operated at a smaller scale compared to major sports franchises but contributed meaningfully to the local entertainment economy and the broader youth sports market. The Outlaws and Cannons organizations generated employment opportunities spanning coaching, administrative, marketing, and facility management roles. Ticket sales, merchandise, and concessions revenue supported both direct franchise operations and secondary economic activity within venues and surrounding commercial districts. The teams' presence attracted media attention and sponsorship opportunities from regional and national companies seeking to reach Colorado's affluent, outdoor-oriented demographic.[9]
The broader lacrosse market in Colorado reflected significant economic activity within youth sports, equipment manufacturing, and training facilities. Youth participation fees, equipment purchases, and summer camp attendance generated substantial revenue for local businesses and non-profit youth organizations. College recruitment for Colorado-based lacrosse players increased visibility and created pipeline development opportunities connecting youth, scholastic, and collegiate programs. The presence of professional franchises in Denver helped normalize lacrosse as a viable entertainment and participation option, contributing to sustained consumer spending in the region's recreational and sporting goods sectors.
Season Results
The Denver Outlaws and Denver Cannons competed across multiple MLL seasons, with the Outlaws achieving particular distinction through three championship titles. The following table summarizes known season outcomes for both franchises.
| Season | Franchise | Regular Season | Playoff Result |
|---|---|---|---|
| 2006 | Denver Outlaws | — | — |
| 2014 | Denver Outlaws | — | MLL Champions (Steinfeld Trophy) |
| 2015 | Denver Outlaws | — | MLL Champions (Steinfeld Trophy) |
| 2017 | Denver Outlaws | — | MLL Champions (Steinfeld Trophy) |
| 2018 | Denver Outlaws | — | Franchise ceased operations |
| 2019 | Denver Cannons | — | — |
| 2020 | Denver Cannons | — | Final MLL season prior to PLL merger |
Notable Players and Coaches
The Denver Outlaws and Cannons attracted professional lacrosse players from across the United States, many with strong NCAA Division I collegiate backgrounds and international competition experience. The franchises drew talent from universities with established lacrosse programs in the Mid-Atlantic, Northeast, and, increasingly, the Western United States as the sport's geographic footprint expanded. Players competing for Denver-based franchises participated in USA Lacrosse national programs and, in some cases, competed in the World Lacrosse Championship representing the United States or other national federations.[10]
The organizational evolution between the Outlaws and Cannons involved transitions in management structure and personnel, with some individuals maintaining roles across both franchises while others departed or joined during the transition period. Coaches associated with the Denver franchises during the championship years brought experience from other MLL clubs, collegiate programs, and USA Lacrosse developmental structures. Player-community relationships developed through charitable activities, youth clinics, and public appearances, creating ambassadorships for lacrosse development in Colorado that extended beyond the franchises' formal operational periods. ```